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"EcoBull"
It is well know that if you spread bullshit around it helps things grow. If you pile it up, it stinks. Of course, the same is true of money, but as money concentrates in one place it not only stinks it also corrupts.
We are not talking about how much energy or resources we must use to sustain current ways of living. The whole caboodle is up for grabs. We are talking about: how we should live, how much we should work, how free we should be. We are re-imagining our lives and renegotiating what it means to be human.
Richard Heinberg propose a startling diagnosis: humanity has reached a fundamental turning point in its economic history. The expansionary trajectory of industrial civilization is colliding with non-negotiable natural limits.
Water flows freely and sweetly out of the tap, so why are some companies driving around London in polluting heavy goods vehicles dropping off bottled water? Check out what i nearly cycled into in the bike lane on my morning commute to work…
It is not just nature we are paving over but our minds. The practical and proactive response is to ‘culture jam’. That is to compete with an alternative narrative that can help people see that another world is not only possible… it is preferable, imminent and will be co-created by us. To spark a wave of epiphanies that shatter the consumerist worldview. We must all fight against pro-consumerist advertising wherever it rears its ugly head.
These belching behemoths are cooling towers. In the UK’s creaking, outdated power stations coal is burnt to heat water to steam. The steam is sent through turbines at high speed generating electricity. Once through the turbine a huge amount of energy remains in the hot water. For some reason the geniuses who designed these power plants decided that instead of using this heat for something useful like… er… heating they would call it ‘waste heat’ and fart it into the sky. Some power stations also fart the heat into rivers killing fish. Great move guys!
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